The term “soap box” has evolved over time, originating from literal wooden crates used as makeshift stages for public speeches. Today, “soap box” refers to:A platform for expressing opinions (as in “standing on a soapbox”).Soap packaging and branding in the beauty industry.Marketing strategies that help brands stand
In today’s digital-first world, media plays a critical role in shaping brand perception, driving engagement, and increasing sales. A Media Lead is at the heart of this strategy, overseeing campaigns, optimizing media budgets, and ensuring that brands reach the right audience at the right time. Whether working